TIEA CONNECTORS
Brand Identity. Website Design. Webflow Development
Built a website that could pass that qualification check projecting engineering authority, product breadth, and compliance rigour in the first 10 seconds.
A company founded in 2020 with a DRDO contract, 5 million parts/month capacity, and 6 certifications now has a digital presence
5-page Webflow site -Home, Products, Solutions, Company, Contact with a full 6-category product catalogue and 4-track solutions architecture built for OEM
6 certifications - ISO 9001, IATF 16949, RCMA, UL, BIS, and ZED Gold MSME structured as a dedicated trust layer
5-page Webflow site -Home, Products, Solutions, Company, Contact with a full 6-category product catalogue and 4-track solutions architecture built for OEM
A company founded in 2020 with a DRDO contract, 5 million parts/month capacity, and 6 certifications now has a digital presence
6 certifications - ISO 9001, IATF 16949, RCMA, UL, BIS, and ZED Gold MSME structured as a dedicated trust layer
"Engineering Possibility. Powering Progress. -Global-grade electrical and electronic connectors engineered for reliability, performance, and scale."
EV · Automotive · Aerospace · Defence · Industrial
Website Design & Development
January 2025
The Brief
TIEA Connectors Pvt. Ltd. is an engineering-led connector manufacturer founded in Bengaluru in 2020, supplying precision electrical and electronic connectors to OEMs across automotive, EV, aerospace, defence, and industrial sectors. The challenge: a company with this manufacturing depth, certification stack, and sectoral breadth had no digital presence that matched its ambition or its buyer's expectations. TIEA needed a website that could pass that qualification check projecting engineering authority, product breadth, and compliance rigour in the first 10 seconds. TIEA holds an active contract with DRDO (Defence Research and Development Organisation) — India's premier defence R&D body supplying precision connectors for defence systems.
Before We Started
We mapped TIEA's full product and solutions architecture before touching a layout. Six product categories, four solution tracks, five industries, six certifications, and a company history that goes from a founding engineering team in 2020 to 5 million parts a month all of this needed a structure that a procurement engineer could navigate in under two minutes. The second layer: TIEA is also pursuing import substitution developing indigenous alternatives to imported connectors for Indian OEMs reducing supply chain dependency. This national-industrial narrative needed to be present without being the dominant frame.
Brand Stratergy
We positioned TIEA around a single idea: engineering-led execution at every stage. A manufacturing partner that engages from concept definition through production scale-up.
The tagline "Engineering Possibility. Powering Progress." captures both the technical ambition and the sectors TIEA serves -EV, aerospace, defence, the systems literally powering the next generation of mobility and energy.
Brand Identity
Colour: Dark, structured, technically confident. Photography: Real product photography -connectors, EV bus bars, stamped terminals, precision turned parts shot with the kind of controlled lighting that makes machined metal look purposeful. Visual language across pages: Section photography uses product and manufacturing imagery that consistently reinforces the company's three core proof points -engineering depth, manufacturing scale, and quality certification rigour.
Before -> After (Impact)
Brand Transformation
Before -> After
Website
Architecture: Home → Products → Solutions → Company → Careers → Contact. Engineering Possibility. Powering Progress." — and the ISO 9001 & IATF 16949 certification badge in the hero, immediately signalling compliance to any OEM buyer. The three stat pills follow: 5 Million parts/month, 70+ active projects, 50+ customers.
Full catalogue page presenting all six product categories with detailed descriptions, subcategory lists, and product photography for each. Board-to-Board Connectors, EV Connectors, MCU/ECU Connectors, Board-to-Wire Connectors, Defence and Aerospace Connectors under the main Connectors category; EV Bus Bar, Interconnect Bus Bar, Power Terminals under High Voltage; Turned Parts under Precision Components; Terminals Reel-to-Reel and Customized under Stamping.
TIEA CONNECTORS
Brand Identity. Website Design. Webflow Development
Built a website that could pass that qualification check projecting engineering authority, product breadth, and compliance rigour in the first 10 seconds.
A company founded in 2020 with a DRDO contract, 5 million parts/month capacity, and 6 certifications now has a digital presence
5-page Webflow site -Home, Products, Solutions, Company, Contact with a full 6-category product catalogue and 4-track solutions architecture built for OEM
6 certifications - ISO 9001, IATF 16949, RCMA, UL, BIS, and ZED Gold MSME structured as a dedicated trust layer
A company founded in 2020 with a DRDO contract, 5 million parts/month capacity, and 6 certifications now has a digital presence
5-page Webflow site -Home, Products, Solutions, Company, Contact with a full 6-category product catalogue and 4-track solutions architecture built for OEM
6 certifications - ISO 9001, IATF 16949, RCMA, UL, BIS, and ZED Gold MSME structured as a dedicated trust layer
"Engineering Possibility. Powering Progress. -Global-grade electrical and electronic connectors engineered for reliability, performance, and scale."
EV · Automotive · Aerospace · Defence · Industrial
Website Design & Development
January 2025
The Brief
TIEA Connectors Pvt. Ltd. is an engineering-led connector manufacturer founded in Bengaluru in 2020, supplying precision electrical and electronic connectors to OEMs across automotive, EV, aerospace, defence, and industrial sectors. The challenge: a company with this manufacturing depth, certification stack, and sectoral breadth had no digital presence that matched its ambition or its buyer's expectations. TIEA needed a website that could pass that qualification check projecting engineering authority, product breadth, and compliance rigour in the first 10 seconds. TIEA holds an active contract with DRDO (Defence Research and Development Organisation) — India's premier defence R&D body supplying precision connectors for defence systems.
Before We Started
Brand Stratergy
We positioned TIEA around a single idea: engineering-led execution at every stage. A manufacturing partner that engages from concept definition through production scale-up.
Brand Identity
We mapped TIEA's full product and solutions architecture before touching a layout. Six product categories, four solution tracks, five industries, six certifications, and a company history that goes from a founding engineering team in 2020 to 5 million parts a month all of this needed a structure that a procurement engineer could navigate in under two minutes. The second layer: TIEA is also pursuing import substitution developing indigenous alternatives to imported connectors for Indian OEMs reducing supply chain dependency. This national-industrial narrative needed to be present without being the dominant frame.
Website
Colour: Dark, structured, technically confident. Photography: Real product photography -connectors, EV bus bars, stamped terminals, precision turned parts shot with the kind of controlled lighting that makes machined metal look purposeful. Visual language across pages: Section photography uses product and manufacturing imagery that consistently reinforces the company's three core proof points -engineering depth, manufacturing scale, and quality certification rigour.
Before -> After (Impact)
Brand Transformation
Before -> After
Development
Architecture: Home → Products → Solutions → Company → Careers → Contact. Engineering Possibility. Powering Progress." — and the ISO 9001 & IATF 16949 certification badge in the hero, immediately signalling compliance to any OEM buyer. The three stat pills follow: 5 Million parts/month, 70+ active projects, 50+ customers.
Full catalogue page presenting all six product categories with detailed descriptions, subcategory lists, and product photography for each. Board-to-Board Connectors, EV Connectors, MCU/ECU Connectors, Board-to-Wire Connectors, Defence and Aerospace Connectors under the main Connectors category; EV Bus Bar, Interconnect Bus Bar, Power Terminals under High Voltage; Turned Parts under Precision Components; Terminals Reel-to-Reel and Customized under Stamping.
Products CMS — each product category as a CMS collection with fields for name, category, subcategory list, description, product image, and industry tags powers the Products page grid and enables client-side filtering by category. Certifications grid — Company page certification logo grid with hover states, linking to downloadable compliance documents (Grievance Redressal Policy, Annual Return MGT7A, E&S Policy). Full responsive build — mobile nav, stacked card layouts, touch-friendly tab and accordion interactions.
The tagline "Engineering Possibility. Powering Progress." captures both the technical ambition and the sectors TIEA serves -EV, aerospace, defence, the systems literally powering the next generation of mobility and energy.
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